Here is not an advertisement of imagination but an idea of advertising design that challenges you to make boring things. I call it "photo ID design model" and it is a very convenient device to create advertisements for your company and organization. It is one of the easiest and effective way to create impressive advertisements, banners and posters. And it gives the result you get noticed in most cases.
** Please consider photo identification
Let's think about "photo ID with photo" for minute. Its most dominant. .
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Advertisement, advertisement design
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Here is not an advertisement of imagination but an idea of advertising design that challenges you to make boring things. I call it "photo ID design model" and it is a very convenient device to create advertisements for your company and organization. It is one of the easiest and effective way to create impressive advertisements, banners and posters. And it gives the result you get noticed in most cases.
** Please consider photo identification
Let's think about "photo ID with photo" for minute. Its most dominant feature is the picture. Other elements on the card, "support" the photo - person's name, address, or ID number.
These things are not necessarily more important than pictures. But the picture is obviously the main element. It is a picture whose id is "about", which is clearly reflected in the graphic design of the card.
If not used related to function in graphic design thinking, this may seem to be exaggerated - "Hey, it holds an image in it" But think about it for a minute. A photo with a photo has a specific job of identifying a person. It makes the picture the most important element on the card. So, I stand for the reason that photography should be the most notable.
** Make the picture dominant
When you apply the Photo id model to print ads, posters, billboards, banner designs, or TV ads, the results are usually fairly straightforward. You assume that the dominant element of the work becomes an image - photo. And you also assume that the picture is the main "identifier" - what defines the appearance, even the content or subject of the work. For example, I will find a picture of a cool guy wearing sun glasses. This message is an advertisement that I will tell you as I am challenging the image.
It is an object that is a serious advertisement designer, but faithfully reproduces the normal communication - process. It should always be said that "You should definitely come up with a sale message to indicate the elements of the finding." For example, if you want to sell "pet care" products you want to communicate Starting with the subject finding elements that explain the theme Your theme is like "Pet happy to pet care products." People who proposed this theme will find a photograph for various ideas.
Of course, this is theoretically wonderful, but in fact, advertisements are rarely easy. In fact, what usually happens is about whether you have formed quite a specific idea ("Our pet care products make happy pets" only, but you can not work at all As you are turning over the mountain of available "pet care" pictures, you see something that brings up an interesting response.So, according to the available pictures, the original concept Change.
That is, the picture has become the "organization's theme" for advertisement. If you still think this will distort or alter the communication process, I will think about the pictures of all those cuts in front of the women's magazine. I know the designer of the cover cut and sell. So the picture is the starting point. The rest are as follows.
** Elements of Photo ID model
There is no such provision, which element image and logo should be prohibited unauthorized use or posters should be general:
1. Collage of product photos and photos
2. Main heading
3. Product description or sales slot
4. Company identifier (logo, address, etc.))
More than this tends to be overly busy. This is especially the case when posters, signs and banners usually mean to see from far away. You should not say "Just your primary selling message, and perhaps an overall image.
** Creativity is always important
The important way "photo id" is different from advertisement is that it lacks the creative delegation that we normally associate with ads. We do not believe that the advertisement is merely a picture of the product, the front of the store, or the president of the company. We usually assume that they expect to be "convincing" - to sell - products or ideas - take on creativity.
In fact, one of the problems with the photo id model is that we can terminate using it as an uninspiring expression for cranking advertisements. We might put in a format dependent habit - a dominant picture, a major headline, a sales mouth, a company appraisal right - just as it creates our imagination eg an interesting headline Or you may not need to find impressive and memorable photos.
We will create more than usual to establish as other words. We solve for the sentence of imagination of what we can do for me, not a boring explanation of the product, what problems it solves
As a general rule, advertising creativity is almost always better than the lack of it. Of course, this is difficult to prove. And worse, many people have no creativity at them, so try this little bit more to make it convenient for the interesting headline idea or slogan
However, even if it is "creative" challenged it should still try a bit harder. Since it actually comes to this in advertisements: "Do you want your ads, your posters, your bulletin boards, or your flags to be effective?
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Beginner cash machine
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