You do not need to do anything, and your product is information, you want to start a business that can earn over 95% profit? Of course such a business exists and is projected to be an annual industry by the year 2000 of 20.
The new technology provides hundreds of ways in the telecommunications industry, entrepreneurs can make huge profits to operate "pay - per - call" business. This business will be rich in hundreds of fast track entrepreneurs during the 1990s. why are you?
Several information providers (nicknamed "IP" in the industry) are currently making profit between $ 5,000 and $ 50,000 by providing information on a pay-per-call basis. For a very select group of IP, the monthly revenue exceeds $ 100,000. And the monthly income of some (primarily provocative sexually explicit field) has reached $ 500,000!
This very hot new opportunity is the most growing, most exciting, money-making opportunity of the 1990s.
This business is a telephone information service of 900 number. In this business, unlike the toll-free 800 number, whenever someone calls your 900 number, the charge appears on your mobile phone bill and you pay the caller's information or he calls his phone And the reception service through the telephone company will act as an agency for the collection.
The price per minute makes this business interesting and informative. The fee ranges from 50 cents to $ 50 and at lunch hours, the New York stock broker gives hot stock hints to 900 number callers for $ 50 a minute
You may already be familiar with some kind of service of 900 number. However, these common services are just 900 number programs that can provide attractive information on the surface. Consider these two successes: wave line and Alaska person's magazine. The former is a surfing update of the moment providing regional ringball shopping center, Malibu, California - region number. The surf living for that perfect wave frequently calls this number several times a day and uses about $ 1 minute for privilege.
The 900 number of Alaska men's magazine sells information on the bachelor degree of qualification living in Alaska. It is an instant personal / mate wants advertisement service. As there are few women living in Alaska, many Alaska men are looking for spouses, and many women in the lower 48 states are looking for husbands.
The funniest home video in America invited the state to help select the winner of the $ 100,000 grand prize for funny American home videos. This next example is very cream of crop to pay very adequately enough with 1annoucement made by the host, Bob Saggett (sustaining about 5 minutes), with another $ 250,000 program by my calculation.
The circle of fate executed the 21 day program. Every week Pat Sajack invoked a caller to call and play the lucky wheel. The cost of the call was $ 2.00 per minute. Of course, it is 47 thousand who received the leg of 21 th.
It is a minute, not a 4.7 million call. The average number of minutes, each caller was five minutes on the line and the average cost of the call was $ 10.
Four hundred and seventy thousand dollars gained less than thirty days.
This is the only small sampling of many uses that 900 lines can be used for
There are lots of 900 departments for service, but it boasts four basic concepts: romance, finance, maintenance and entertainment.
"Romance" line - it is a true confession, a date, and similar topics - now we earn approximately 80% of all industry sales. However, in the video industry, as this situation changes, the business will suddenly consume professional and strong concepts of business.
"Finance" appeal to people's urge to make money, save money: sports updates for stocks and bonds price lines, gambler, and horse race line.
"Maintenance" refers to technical support line. Computer operator, for example, we have to name the technical support number based on the technical support number, software and hardware.
"Entertainment" refers to everything else, primarily for entertainment purposes.
Five service methods
To meet these basic concepts, you can call your target market:
* Interactive auditext - Prerecorded message responds to caller's selection.
* Live audio: The operator or the group discussion and the burden of the caller. Obviously, it is a message other than the higher operation.
* Interactive Video: Get caller's personal computer Text and Graphics Online - Database.
* Facsimile: Send a pre-stored fax of printed information in response to a caller's request. We will propose news reports, securities reports etc through advance program program fax service.
* Messaging: Callers leave recorded messages such as their name, address, product specification, order information
Two types of service
Once you choose your own concept to choose how to judge whether the local or the country on the market. The National Line uses 900 numbers provided through one of the common carriers of the citizens. Telesphere Information Service 900, AT & T, Sprint Gateway, and MCI. Or you can contract with your local phone company for local or regional 976 lines if you want to start locally.
T. Harv Eker, "A young Californian entrepreneur known as Biz Opp Wiz," I am a small "infopreneur" local 976 study target market and test to learn this dangerous business in and out Advertising and services start thinking cost 900 service. "
Experts fail ten 900 service up to one or every year. However, if your concept gets bigger, you can make profits of natural phenomena. And by being able to reduce risk experts' advice on how to choose, the market is perfect.
Ras Blackwell, Microlog Company, executive of the major 900 service bureau, "90% of the line, the amount of calls has not reached the expected level, explained that the service can still earn money , They often do as much as infopreneurs expect.
There are many reasons for this to happen.
Firstly, the interests of people are less than expected, as they predominantly excite about this business and predict a much higher profit than reasonably expected.
Secondly, people try to sell bad ideas. For example, Blackwell says, "One service tried to sell insurance to the elderly, although it is a legitimate application, but it is mostly an elderly usage 900 number that they are stigmatic I guess they are, and they like to do a toll-free call.
Instead, Blackwell insists young people of the largest target market research among 15 age groups - in short, the impulse buyers.
Other seemingly good 900 information is idea flopped and other quilting information and gardening information. Why did these ideas fail? They do not meet important criteria learned by experts make 900 numbers successful.
1. Sensed value: People must believe that they receive high values from information. They have to think that the information calls 95 cents, $ 25, or whatever is worth the price of the service fee. If people can get free or inexpensive information elsewhere, they will not use them
Your service.
Jim - Coffee (ACI), President of Audio Communications Co., Ltd., insists that "you must carefully identify your target customers and provide very important value." By your target customers, Meaning that you must analyze demographic demographics and buying habits of a sender.
He adds, "The success of your program depends on two factors: your content, first measured by the average hold time (AHT) ;; and second, you
AHT means that your callers stay on the line and listen to the entire message or interact with the program or operator. It is a fee to increase the line that is required to encourage content.
2. Immediate Value: Futhermore, your visitors must sense that they need the information you provide right away - soon. This factor is why surfline will succeed - the surfer wants to hit the perfect wave now - quilt line failed - quilt can mosey to the library, right
3. In case of repeated talks It is easy to face the information service as per the caller on one occasion. It is necessary to continue content satisfaction of repetition. Stock prices change everyday, the weather changes every hour, traffic conditions change frequently during rush hours, people often want to contact potential dates. It is this business that is dealing with repeated calls.
Ekeru 900 service can also be conveniently and easily accessed. It must be much more convenient than other methods and media. The caller simply presses a few buttons or passes through one operator to reach the desired information.
Start secret
Your first job is to think about concepts that fulfill these criteria. Secondly, you need to easily identify the target market that has arrived. Eker advises you to start with a proven department at the local level. This includes sports lines and "condition" lines - local beaches, skis, vacations, transportation or similar lines that affect people's leisure and driving time.
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