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How and where to promote


More than anything, the key to business success depends
How and where to promote. Be sure to advertise, forever
It remains unknown. In case you need to enter mousetrap
Tell people about it, your ideas and efforts will come
Nothing


Everyone has ideas for products, services or a on the surface
Some kind of "how" manual. Many people spend half of them
Learn the way to complete the product, complete living life
Service, or writing a book - to end only with no sentence
For grieving "Who hits the path to their door to buy"
Why are you doing that.


In most cases, it's a matter of whether you go "going down" or not
Just as another inventor "history", hard worker, author or would like
"Please sell the product and enjoy the reward."


Always do some analysis of basic basic sense products and market
Study before you start building, learning or putting together
What you want, people buy. The same kind of "research"
Apply will save your time, frustration and money
The same principles to every "selling opportunity"
be interested


Checklist of questions that must be answered before you
Determined projects already understand sales
Status. Such checklist
Question:


1) Who will I sell it to?
2) Do you really want these people, do you need it?
3) How big is the market?
4) How do I reach these people and get them to buy?
5) Sales of others Similar products, services or written?
6) What makes my product and strategy apart?
7) I can supply the product at the price the customer pays
   You still make a profit for yourself?
8) How much time, effort and money do I have to invest in order
   How can I achieve my profit target?
9) Do I have resources, stamina to carry this idea
   By success?


If you answer these questions - complete this bit of basic
Product analysis and market research - then you can start planning
Exactly how I will sell it and I will map your advertisement
Strategy from there. You can find the success of selling a lot of effort
Easy, and much more profitable, if you are honest and objective
These answers will begin before you ask questions "Checklist."


It is absolutely essential that you analyze the product,
Your prospect's profile - your saleability
Products, and the people you want, demand for such products
Purchase. Another thing, please do not overlook it so far "Poo pah" Your
Real and / or imagination competition.


When people ignore the analysis of products and answer basic
Study questions, they are almost destined to fail reliably.
These are the reasons for people who failed almongst accurately
Try to start the mail order business. We literally
Mail order offers for products that are losers; and offers
Our own materials and / or associations from people trying to sell us
Items that we can buy at wholesale price.


Sears & Roebuck do when you send out a new catalog or sales circle
Do you think "really" they would send 1 to the Montgomery ward? Another thing
Thing, "Because we are all friends and in the same business, you
Shopping from me and I will buy from you "Philosophy may keep in use
Mailbox Columbia University, not stefans Results Profitable
P & L sheet. Advertise with media reaching your buyers
Sending direct mail material is pretty
seller.


The way this first task is judged is
Customers are designed and designed to reach the next
Those particular people. Generally, you will not try to sell
Nursing magazine, or socket wrench advertisement and pantyhose
With advertisements of magazines for brides.


In other words, appeal to the advertisement of the design "
A sort of customer, "- Please send us $ 5 for our report on how to write order
Pull ads - and place these ads on
Publications These people buy and read. When selling gifts
Items, technologies and other products advertise in their kind,
Publications - general product catalog to cater to that kind
Buyer's. If you want to recruit sales people, dealers
Distribution
I am looking for opportunities like this


We started to recommend starting up
Business Direct mail, etc., in the era
Deploy to direct mail, identify - choose mailing list
For customers of your type. Its yourselfers for shop tools,
Cosmetic buyers for jewelry and self adornment items,
Reservation buyers for your skills, hobbies and self improvement
Book, business startup manual opportunity job seeker, and
A proven advertiser for your publication.


So, when you read articles on the success of your business
Put your ad on publications that carry similar ads-- advice
Put ads on the publications that reach "Your kind given
Buyer "Because it is a publication that reaches mail orders
People and you are not selling imported gift items by email
Mean that your ads will be pulled from the exposure of publications. always
Please add another answer: it
The buyer that I am selling to?


Oh, this is an entrepreneur in order of many mails. ,
And very definitely, this is a mistake in advertising
M / O advertisement sheet. Publications to analyze types of people
Reaching, and not only loyalty and true concern
Readers of the publication, and then they decide whether or not
Answer your advertisement, it is easy if you ask yourself a few
Question of common sense.


Mail order ad sheet: Initial and small mail order of these ranges
Dealers .. their charm is selfish to the Lord
Advertiser name / Print advertisement - Read with other mail order dealer
Who is advertising, what is being advertised,
A list of accumulated or created mails is displayed. If very few, any response
Not for the looking recipients, but for something to buy, however
For shortcuts to more profit.


Meta Sheet: These are basically the same audience
M / O advertisement sheet. Generally more attractive for ..
Dedicated to mention "education" articles and large space
Who is doing what / is naming it by printing & free promotion. Evaluate these
According to the "information" passed along the article.
Normally, these publications pull greater responses than advertisements
The sheets, yet, are composed of the largest audience they are doing
seller.


Mealer's catalog: These medias,
Plus a very large segment of a specific buyer - generally related
To the overall type of goods provided in the catalog.
Unless there is an article on "business building", recipients
Generally throw them aside at a glance. .. these are very
In the case of a good showcase dealer distributor advertisement
"Establish" the product catalog of the type of product you are doing
Specific output of a very good advertisement that can be sold catalog
you..


Extra income magazine, creating money like magic, speculation and
Entrepreneurs: These publications reach individually very faithfully
Basic subscriber list, most people want, or
Begin, or already involved in sparetime's extra income
Project, and the tremendous number of "first time" readers
With each problem. Looking and evaluating them according to the balance
Of actual "business building" articles they carry
Relationship with their advertisement - and overall, according to
Not only the quality of the publication but also each audience
Reach - Are articles really helping you, are they "advertising"?
"Write up" for advertisers. .. I can see these things
The magazine is kept for the recipient and will be referenced
Year --- Because it can be expected to do most of the time
Your ad placed in one of these magazines - the offer you have
Good advertisement and it is directed to that particular reader
A magazine.


Remember: the point is that you know your type
To show it your buyer - style of your product or opportunity
Especially appeal to that type of buyers - and your
Publication advertisement that reaches buyers of your kind.


Cook a magazine for recipe.
Machinery magazines; Self-improvement books and products
General product catalogs, and revenue opportunities
Self-help magazines such as business construction, earning money
magic!


In addition to matching your customer's profile
Publication demographics, that is important also for you
Please let me match your selling price within the range of the average price
All else provided in that publication. Run ads
Probably sell books with $ 65 in a publication featuring $ 20 books
I will not be pulled for you. By the same toke, all ads trying
Promote 'Reproductive' report in magazine selling $ 50
The book probably will not bring up so many responses for you.


In order to make it successful - you need a product, profile
Buyers, design advertising appealing to their own interests
That particular type of buyer; and place your ads in publications
Reach those kinds of buyers. If you are going to sell
Direct shipment will send your offer to buyers in the future - no seller
The same type of material you are going to sell.


Even if very few people recognize a legitimate opportunity, you
Even so, unless you have it - so hit on your head
Truly new, and truly an opportunity transaction
A lifetime stamp program
To other mail order dealers who may already sell it.


Assuming you "know" your typical customer, and the best
The media to reach such customers, the next step is
Your advertisement together. That said it millions of times ago, but that's it
Understand important matters, please explain clearly Advertisement charm
To the self-interests of your prospects. That's somehow

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