Important information
_______________________________________________________________________________
Start-up investment
Low - home base $ 1,000. Make dropshipped items and owners operate by manufacturer.
Maximum - $ 500,000 - catalog sales, multiple shipments with items shipped from the company's warehouse,).
_______________________________________________________________________________
Tsutsu niece "Tsutsu" Tsubu
_______________________________________________________________________________
Annual income and profit estimate
Revenue $ 50,000 - $ 1.5 million
Profit (before tax) - $ 5,000 - $ 450,000
_______________________________________________________________________________
The time has come.
In seven of today's American ten households, adults do not have the time it takes for them to go shopping during the day. As a result, spam mail is not so "junky" anymore. People who used to hesitate to buy big ticket items by post now now order this all for zipper lock freezer bags from artichokes and this trend changes
People are also beginning to realize that mail order can be the smallest high way to shop. Cost of products purchased through e-mail, distributors of mail orders, high price tags of overhead items such as expensive sales force and flashy showroom
Stand out in the crowd
One way to make money in the mail order business is to find a prominent method - to get a gimmick - find a unique product to sell - not all questions are "something that can be sold by mail" , "What can you sell by mail?
After deciding on the product, or a specific line of products, did your homework. Make a circle of shops, street shops, flea markets and exhibitions. Please inspect from the advertisement of the magazine and pay close attention to the "junk mail" you receive. I think that I want to see because this product is not to be taken out. If you have a strong feeling that there is a market for it that this product sells you can start to consider how you sell your product.
Competition with big boys
Now, you want all the families in America really want to own one of your pink fur and how do you sell many other people pink fur?
However, please note that the cost of shooting, printing, and distributing catalogs may be prohibitive and may require investment of more than $ 100,000. .. Also, if you decide to store products in your catalog and have enough stock in hand to meet evoked demand inspired place to warehouse all the pink fur you know will be sold The Federal Trade Commission calls for shipping products in order of thirty days so you can easily
Sometimes you want to pursue a later, relatively inexpensive way as you begin your mail order business.
Remember, the turtle beats the rabbit
In some cases you may want to start your mail order business as a part-time speculation. You can possess your land with drop box or dropshipped boxes that can be stored in pink fur just enough enough to be able to store them in your garage or basement easily. In this way, we will minimize the initial investment with a low ceiling. This type of business can often be one of your winners as you start with your free time, often continuing to have money,
Put your best foot forward
Many consultants to the Mail Order Industry begin with small classified advertisements strategically placed in publications with similar mail order advertisements, at this time, select products of validity of the examination for customer products To do. Since we are in this location we start collecting names to edit mailing lists. Those of the remarks that you know before you start to summarize your catalog are at least 10,000 to 12,000 names (those who actually bought the product from you)
Choose your advertising medium based on the value of reaching the type of inquiry that you are interested in your particular offer. I will go to the advertising section of appropriate cautious looking magazines and newspaper classifications. In short, please find the evidence that your ads are more likely to produce results.
Once you decide where to move your classified advertisement, the step of the nest is the advertisement itself. It must be concrete, direct and honest. It attracts attention, guarantees interest, creates confidence or belief, and makes a prospect to eventually act. Imagine writing that you are writing Personally, I will produce a person message. An advertisement gets an act to get read. Make all the bits of the number of spaces. If you expect to get a good response from your advertisement before placing your advertisement, your better that you are better, or at least as good as yours
Tracking your ads
I would like to easily see which of the advertising media you choose will get the best results. The easiest way to keep track of your ads is "your key" in your advertisement. Warns publications that quickly pulled acknowledgment Put indicators on names or addresses, ie which suite 1 - A (1 - A response comes from which publications, from this non - productive advertising medium You can remove your advertisement and reinvest more savings in fertile publications.
Secret to success
There are six words packing wonderful bangs with a copy of the mail order. These words are "free", "new", "wonderful", "now", "How = To", "Easy". "All categorized into success and used for advertisers will be written with this word almost all ads.The first few words of any advertisement are all important.Give this consideration carefully It gets to your initiative, good start on your advertising success.
While the word "freedom" was previously highly abused, it is still the largest pulling card in mail order.
Always remember to incorporate that magical word "guaranteed" into your sales literature. It gives confidence of future buyers who knows that he can get back his money if he is dissatisfied with his purchase, in order
Other options
Mailing lists or direct mail offers a convenient way to quickly guarantee business by reaching a focused audience within a very short time. This method features cheap and wide coverage, but it should be used actively, like every form of promotion, pit falls must be avoided Campaigns are only well thought out, And the choice of prospects or "mailing list" is such that each name represents a potential customer The mail order industry takes a wonderful answer ratio of 1%, which is 2% to 5%. This matches exactly 50,000 orders from the first 500 names you contact by mailing list.
Newspaper: Although America's most widely read publications are local daily newspapers, this medium is limited, especially for the use of mail order for small operators, the newspaper usually saved for several months Unlike magazines that can be kept for a day, probably lent to friends, by other members of the family
And, goods
Find out about postage and services. You can make necklaces and bulk e-mails via items you can do. Postage meters may be used for you.
Finding a good printer is really another area you need to see the quality of service provided with your penny. The quality of your sales literature can be a very important factor, you can easily determine the difference between success and failure. What you can not expect You will get satisfactory results on cheap paper in literature printing with poor quality. And only you do not need a catalog for you, but please shop for other basic supply brochures, business envelopes, letterhead and some, get the best price.
Do not drop the ball
It is smart to have an orderly, planned follow-up system to actually build up a successful mail order operation. Once customers are established, they have valuable assets that should be used to the fullest extent. The easiest person to get a sale from is someone who has already purchased your product.
... It's an adventure
Yes, it takes a while to get the rolling of the ball, but if the mail order business hits that stride, it is more than a retail store this is not a labor or a capital intensive like a retail store and taxes After 15% to 25% need to net.
Mail order business is not a walk in the park, but it is a great adventure seeking lots of initiatives, integrity, good judgment, courage and determination. I think that some or all leave as it is departing. There will definitely be some ups and downs but if you stick to it, you will find yourself in a truly advantageous company
resource
Industry group
Direct Marketing Association, 6E43 rd St., New York, NY 10017 (212) 689-4977
National mail order association, 5818 Venezia Boulevard. , Los Angeles, California 90019 (213) 934-7986
0 comments:
Post a Comment