Using its foundation to recruit in a way of marketing ideas and viruses to a highly active customer's specialized niche will create an elite group of Internet dedicated customers, they will be your business Become a recruited army for and work for free even without knowing they are
Tsutsugu Satotsutsutsutsutsutsutsutsutsutsutsutsutsutsutsutsutsutsutsutsutsutsusuzoku individual δ pcs δ 督 tatsu δup sutatsutsutsutsutsususupu But, it is a good thing for two reasons. The first reason is dynamic marketing, meaning sales through relationship models is much more effective and is more than repeat sales and cold call sales
The second reason is that using email as the backbone of your sales program, the free flow of marketing email for more issues has become so aggressive and successful that spam filtering has become successful Since e-mail delivery of materials is drawn from your customers and from your business, cold-moving from dynamic sales, mass-marketing email technology is the new century of Internet marketing models of the evolution of nature.
So your customer's online experience takes on the great importance of your marketing plan. But dedicating more time, every scattershot aplow money should email marketing to building a web "place" where your customers will actively participate
One way to give your customers a feeling of being part of your organization is that customers have to make extra efforts to become part of the fact that, in fact, many online retailers actually do Meet small fees to be part. It gives you the feeling that your members are part of a closed community and is effective because the income is good for your cash flow.
Your customers who chose to become part of the membership area of your website should earn some special privileges and rewards for their high condition, so for those customers who are part of the elite membership area You might just create a discount card to create a desire to spend lots of your online stores Your customers are doing something very special, in fact, when you're doing everything, a small piece of your mark Always a good trade-off, as a retailer
One of the great values to create a membership area is that the people who import their membership make a contribution to the provision of future products and services, and this is a tremendously valuable thing for your development team The more you choose the "brains" of your customer, the more you go, the more successful you hit the market
You will see a greater sense of brand loyalty to grow from people who enjoy exclusive membership in your reservation area of your website. Make it a point to make that part of the site look elegant and luxurious. All in all, graphics are in cyberspace, and all in reality in graphics. Then take your eyes off of the goal of using the membership area for recruiting new customers through referrals, or take marginal customers and achieve this goal with members of other such landmarks as well You
End of year email marketing Review
At the end of the year, everyone needs to look back on their email marketing activities to see how their programs were successful.
The main points seen are:
* Key Performance Indicators
The first step in the annual review process is to note below the annual results of the newsletter or campaign on the development table. Important statistics in all respects such as clicks, referrals, complaints, unsubscribe, bounces, spam, etc. Starts up the spreadsheet software that must be included. After assembling the results, they should be used to calculate the overall average value. This best best message can be calculated per mm standard. Beyond standard metrics such as clicks, open and bounce rates, corporate newsletter publishers should also look at purpose based on the goals and goals of the company. Metrics are open rates, click rates to open rates, rates that provide rates, bounce rates, referral rates, unsubscribe rates, spam rates
*content
You need to analyze the content of the actual message. Every aspect should be relevant and include creativity. You need to check the style, tone and length of the subject. It is very important to include a reader by subject or easily recognized by the company's or brand's name, otherwise the email will arrive in the spam folder if the format of the email is constantly changing, the sample We need to compare and see which one is more effective. If you sent an email separately, the result of the observation was whether the attempt was successful.
* Recipient feedback, website analysis and surveys
An email account can be created to receive feedback that includes both negative and positive comments that can be reviewed at the end of the year If you have not received feedback on the number, you need a feedback procedure . Another problem is that you can not create a motivating personality that can make the subscriber respond. Reader surveys will help in finding keys that can be worked on next year. There are also statistics of analysis. If you have articles on your website, figure out which ones are most interesting to your readers. Once the website has sold the product, check out the product categories that are most visited and produce most income and orders. Also ponder the offer that draws the most attention from the contractor.
* And finally comparison between internal and external standards
Joint marketers can share information on multiple campaigns or configurations that produce newsletters. This represents the key metrics of benchmarking. The company's performance, the industry to see if the program is going according to the plan, or if it needs immediate attention
After an internal audit has been conducted and the review has been completed, it is now time to include and plan for improvement in the future:
* Analysis and reporting
*test
*Creativity
*maintenance
* List of buildings
* Personalization and segmentation
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