The Danish toy company Lego immediately succeeded in interlocking blocks in the German market, but sales fell in the United States.
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Business, culture, code
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The following is an excerpt from this culture code
Crothel-by La Paille
Published by Broadway Book; June 2006; $ 24.95 US / $ 32.95 Can; 0-7679-2056-2
Copyright 2006 Crothel-La Paille
Perhaps the best picture story in Germany for the German code.
The Danish toy company Lego immediately succeeded in interlocking blocks in the German market, but sales fell in the United States.
The company's management team, one of the main reasons for their success, the specific IT instruction that children intended to build a specific box of a specific block, was a considerable breakthrough in the field : Accurate, colorful, and refreshingly self-explanatory. The Lego block was easy to build. If one followed the path through the instructions, the small plastic piece was just something magnificent.
We cherish American children. They will tear a glance at the box (if they glanced at them all at once), and quickly set up for their own construction projects. They seemed to be having a great time, but just as the blocks were intended to build a car, there is a possibility to build a fortress clean tears that start from the state of their performance-zero. Once purchased, to Lego's nephew, a single box of Lego may last for years.
But in Germany, Lego's strategy worked as intended. German children opened the Lego box, looked for instructions, read carefully and then color-coded. They set the progress of the assembly in the building in comparison with the clear and helpful illustrations in the instructions. When they finished, there was an exact copy of the product shown on the box cover. They were happy to show it to the clapping mother and put the model on the shelf. Now the children needed another box.
Even without knowing that, Lego was tapping into the culture code for Germany itself: an order. For many generations, Germans complete bureaucracy to avoid the confusion that came to them in the waves after the waves, Germans early with this most powerful code that it was for children to direct Imprint to get to the law, it's quickly tap into the German code in a way that guarantees neat sales of their neat Lego's elegant full color instructions to build it up It was
An excerpt from the cultural code by Clotaire Rapaile Copyright2006 By Clotaire Rapaile. An excerpt with permission from Broadway, Inc., a division of Random House, Inc., "" Any part of this excerpt is copied or copied without the written permission of the publisher. It can not be reprinted.
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He is a personal advisor to Ten High Ceo and is held by Fifty Fortune 100 companies. The front page of the approximately 60 minutes II, including the modestly many national media, is New York Times Sunday style. He lives in Tuxedo Park, New York.
Change in the world of transfer agents-good news for issuers
Unfortunately, when they do business, the relationship between the transfer agent and the company or investor is not always peach and cream. As if the industry is suffering, as it is in the second half, it is – overcapacity, lack of trained service people, and ill communication between agent systems but it has good news for the mobile agency world It does not mean that there is not.
For example, the Securities Transfer Association (STA) currently has. ..
It's tough. :
Change, in, world, of, transfer, agent, good, news, for issue
Article body:
Unfortunately, when they do business, the relationship between the transfer agent and the company or investor is not always peach and cream. As if the industry is suffering, as it is in the second half, it is – overcapacity, lack of trained service people, and ill communication between agent systems but it has good news for the mobile agency world It does not mean that there is not.
For example, the Securities Transfer Association (STA) now has a website that provides information for investors, and all the troubles of the confusion, expensive mistakes, and transfer agent industry need a mobile agency But the pressure from competition (intermediaries and asset managers) hopefully encourages businesses to improve their current situation.
Because the transfer agent enterprise is in fact very simple, it is worth continuing to use the services it offers to your advantage. Moving agents who know how to keep things simple and uncomplicated come to the forefront and hopefully follow the suit, forcing everyone in the business. With basic bookkeeping and accurate typing as two major aspects of the industry, unnecessary complications should not lower the business.
For the transfer agent who is starting the right thing, it can really provide the services needed much to the world of investment, in low cost business In the past, huge fixed costs have complicated the system, Now, efficiently consuming modern technology, running forwarding agents and spending more to maintain the sea, and the practice and costs of the mailing paper certificates that are disappearing are being cut even more. Great staff, the highest part of any business, are no longer required to type and mail these certificates. It is also a means of outsourcing.
Also, more transfer agents have realized that the game is on top – expecting questions, providing answers, and getting things right from the game before they are asking the whole industry to do things well As oiled machines become, transfer agents are expected to be moved instead of disappointed.
Another auspicious trend is the move towards consolidation. As transfer agents merge and simplify the business, the state of the industry is improved and savings are expected to be passed on to all involved in the process.
As the investment continues to increase, work with the transfer agent remains a viable option. If the current trend is a sign of the future, the trouble with the mobile agent has the potential to become a thing of the past.
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